MODALEW believes in the art of photography. We recognize the passion, the creativity, and the respect for "the one shot". We recognize the opportunity to build brand identities and experiences through interactions, innovation, and intelligence.

We recognize direction and destinations nurtured from expertise and management. We orchestrate 'visual experiences' with professionalism in management and expertise in entertainment.
"Victory belongs to the most persevering"

The Service 

"See the world through the customer's eyes"

  • Brand Identity
  • Creative Strategy
  • Event Management

The Method

"Brand is not what you say it is, it's what they say it is"

  • Full Service Event Curation & Amplification
  • Experiential Marketing
  • Brand Positioning 
  • Product Placement


The Experience 

"Work is theater and every business is a stage"

  • MODALEW curates an experience for people to use their own sight, thoughts, and memory to tell the story of something they never seen before.
  • We structure our curations with strategic imagination and business acumen to deliver a state-of-the-art engaging experience. "Visual Experiences" is our DNA. 


  • Photography Exhibits

MODALEW was founded to provide a platform for creative intellects such as photographers, musicians, designers and related connoisseurs.  This platform allows the artist to collaborate and change entertainment in a fashionable demeanor. MODALEW’s creed is “Fashionable Entertainment” where we believe in our own wit and intuition to create visual experiences through expertise in curation and event management.


Our founder, David “D Lew” Lewis, a native of Queens, New York was raised on a family saying that read ”Your attitude is in everything that you do.”  With this mantra, and his persona, D Lew began to set the tone for the creation of MODALEW.  Identifying the need for a platform that caters to the emerging artists, he sought a way to change how creative intellects expressed themselves to audiences, both traditionally and digitally, by focusing on the aesthetic, planning and showcasing of events in major cities such as New York, Los Angeles, Las Vegas, and Phoenix.


MODALEW is lead by D Lew's zeal for detail, digital marketing, and developing a brand strategy.  Using his expertise in event management style, and visually creative presentation MODALEW’s mission is to create the platform for artists of all mediums. Being a photography lover, D Lew wanted to aid in telling stories about people’s journey through the world of photography by curating photography exhibits for aspiring photographers.


Modalew: A Day with Giovanni Delacruz

New York city 2016

All images are from visual experiences curated by MODALEW.


MODALEW: A Personal Perspective Installation

 New York City 2016

All images are from visual experiences curated by MODALEW. 

#APhotographyExperience Vol. 1  feat. D'Lord

New York City 2015

All images are from visual experiences curated by MODALEW.